Scottsdale, Ariz., April 25, 2023 — Yerbaé Brands Corp. (TSXV: YERB.U) (“Yerbaé” or the “Company”), a plant-based energy beverage company, announced its expansion into 185 Hannaford supermarkets throughout the northeastern United States. This strategic partnership will make Yerbaé’s popular plant-based beverages readily available to a broader base of consumers seeking a
healthier energy drink alternative. Hannaford is an American supermarket chain based in Scarborough, Maine and can be found in Maine, New Hampshire, Vermont, Massachusetts, and New York.
“We are delighted to partner with Hannaford and expand our reach into the northeast region,” said Todd Gibson, CEO and co-founder of Yerbaé. “This collaboration reflects the increasing demand for wholesome and sustainable beverage options, and we are excited to provide a convenient and accessible solution for customers who prioritize health and well-being.”
The partnership with Hannaford brings Yerbaé to even more shoppers who are eager to explore a delicious and mindful approach to energy drinks. Yerbaé’s presence in Hannaford stores will also create synergy with the grocer’s own commitment to providing high-quality products and supporting healthier communities. Hannaford Supermarkets will feature a variety of Yerbaé’s top selling 16oz SKU flavors which include Mango Passionfruit, , Watermelon Strawberry, and Black Cherry Pineapple. All of the energy beverages are made with plant-based ingredients and contain zero calories, zero sugars and zero carbohydrates.
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