Yerbaé Expands Into the Largest Club Store Chain in the United States
Scottsdale, Ariz., April 11, 2023 — Yerbaé Brands Corp. (TSXV: YERB.U) (“Yerbaé” or the “Company”), a plant-based energy beverage company, announced its expansion into 131 outlets of the largest club store chain in the United States beginning April 13th. This exciting move signifies the growing demand for Yerbaé's delicious plant-based beverage offerings and provides increased accessibility and convenience for customers.
"This is an incredible opportunity for the company to increase brand awareness across 18 states and we couldn’t be more excited for what the future holds for our brand and consumers," said Todd Gibson, CEO and co-founder of Yerbae. "Expanding into the largest club store chain reflects the growing demand for healthier and more sustainable beverage alternatives. We also believe this allows the company the opportunity to make new unique connections with consumers in these new markets.”
With this expansion, Yerbae is poised to welcome a whole new audience who can now purchase their plant-based beverages in bulk at the club stores across new states of distribution. The clubs will feature a variety pack of Yerbaé’s top selling 16oz flavors which include Mango Passionfruit, Watermelon Strawberry, and Black Cherry Pineapple. All of the energy beverages are made with plant-based ingredients and contain zero calories, zero sugars and zero carbohydrates, which aligns with the club store consumer.
See You Latte, PSL! Yerbaé Launches World's First Pumpkin Spice Energy Drink
Plant-Based Energy Beverage Brand Exposes Truth Behind Pumpkin Spice Lattes with Healthier Alternative to Classic Fall Flavor
NEW YORK, Aug. 15, 2022 /PRNewswire/ -- Yerbaé, the plant-based energy brand and category disruptor, is taking on America's favorite Fall beverage, the Pumpkin Spice Latte (PSL). Today, the brand announced their boldest innovation yet: the first-ever Pumpkin Spice Energy Drink, Yerbaé Pumpkin Spice, which will be available at retailers for a limited-time this Fall. The launch campaign, "See You Latte, PSL!," not only spotlights their new plant-based energy drink, it exposes some of the unhealthy truths that popular PSLs have been sugar-coating for almost two decades. Unlike those PSLs, Yerbaé Pumpkin Spice has zero calories, zero sugar and delivers 160mg of natural caffeine from yerba mate, a South American herb. Plus, it delivers the iconic nutmeg, cinnamon and ginger flavor that has become America's fall favorite.
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